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Tag Archive for game development

To Death Do Us Part…

Image from Stanchieri Family Law

 

Once upon a time, you shipped a game and you were done.  Your team was in development on the next title before your game even hit the shelves and if you made any serious mistakes, well, you were pretty much f*cked.  You could (and sometimes did) release a patch or two, but those were regarded as bad-form and best practices dictated that you polished your particular gem until it shone before you let the Gold copy out the door.

Since the advent of reliable broadband, however, this is no longer the case.  Small studios race to release an MVP (minimum viable product) and then keep polishing it with updates once it’s in the hands of their users.  This offers a unique opportunity, it turns what was once a monologue (much like a novel or a film) into a dialogue between the developer and the consumers.

But how do you gracefully close that dialog?  Do you ever want to?  It depends on the size of your team and the resources you have available.  If you’re a small indie team, with everybody working on the game in their odd hours, then an open and shut product may be what you need to focus on developing.  If you have the resources (say, you game starts getting the downloads needed to let everyone quit their day-jobs, or bring in additional personnel) then opening an maintaining a dialog with your games fans is going to help keep your game alive and viable for a much longer period of time.

But until you hit critical mass, you’re tied to that game.

 

Go Big or Go Home

I’ve had the privilege of knowing Sana Choudary for a couple of years now.  I took  my mobile start-up through the Yetizen accelerator program, so I know, first hand, that the issue of women in tech is something she feels needs to be, and CAN BE brought to parity.

She’s is putting together a new conference that focuses on how women can improve the way they do business NOW, is what is still a male-centric industry.  Not discuss, not protest, but rather develop strategies that are applicable to the business world in its current state.  The more of us that step up and make our businesses shine, the more of us there will be to serve as examples, as inspirations to the women that come next.

Go buy a ticket!

BeUrHero