I love depth. Â It’s the stupid little things in any property, whether it be videogames, books, movies, television, theatre, the little “added value” touches and cookies that tell an audience that the team building this property really gets it. Â They get what to is to be a fan (or at least they have someone on staff who does with the clout to make it so). Â Fans respond (usually positively). Â Go on. Â Call the number.